Davis + Harper is a brand strategy and creative consultancy that helps organizations define, refine, or evolve their brands into strategic assets — guiding decisions, unifying teams, and fueling lasting growth.
When growth slows, messaging drifts, or teams lose alignment, leaders often try to fix it with more marketing. But the real problem is that the brand and business goals are out of sync.
Brand is often misunderstood as a marketing cost. In reality, it’s one of the most powerful drivers of enterprise value. It isn’t static or cosmetic; it’s central to business growth.
Davis + Harper helps organizations solve misalignment by bridging business strategy and brand experience. We make brand focused, actionable, and measurable so it becomes both a compass for leaders and a catalyst for growth.
Strong brands don’t break all at once — they unravel in the details. At Davis + Harper, we believe brand should be managed with:
When brands are guided by deliberate choices and shaped thoughtfully, they don’t just look good, they grow with resilience and operate in a way that matters. This balance is what gives brands the integrity and strength to endure.
Davis + Harper was founded by Nicole Hagedorn and reflects both her personal arc and her philosophy behind the work. Like the brands she's helped shape, her own path has been about insight, refinement, and evolution — building on foundations while moving forward with intention.
The name itself carries that same duality. Davis honors legacy, discipline, and what came before; the grounding every strong brand needs. Harper represents today and tomorrow: adaptability, possibility, and the path ahead.
Together, they embody the arc every brand must navigate: honoring its roots while evolving for the future.
"It's a story I'd love to share with you sometime."
- Nicole Hagedorn, Founder & Principal, Davis + Harper
To shift how organizations understand brand: not as static assets, but as a living force that guides business strategy and drives growth. Our goal is to make brand central to leadership success — a compass for direction and a catalyst for value.
We cut through the noise to bring focus and alignment, ensuring every brand decision drives growth with purpose.
We operate as true partners, guiding with expertise while co-creating solutions that leaders and teams can own with confidence.
Creativity is purposeful. Every expression ties back to strategy, and every detail is shaped with intention — designed with care and restraint to ensure brands are cohesive and built for lasting impact.
We bring seasoned judgment to every engagement — knowing when to push, when to pause, and how to chart the right path forward.
Clients typically come to Davis + Harper when the brand has misaligned with the business: when they’ve outgrown their identity, need to unify messaging, or are navigating brand change after acquisitions.
We partner with leaders through these pivotal moments, including:
Wherever you are in your journey, we help you evolve with clarity, cohesion, and confidence. For more on how we work with different types of organizations, explore our Frequently Asked Questions.
Our work begins with discovery, cutting through the noise to uncover what’s really driving or blocking brand performance. Then we create strategies, frameworks, and systems that give leaders and their teams an actionable path toward implementation.
Because the right strategy doesn’t just solve today’s problem. It creates the foundation for tomorrow’s growth.
Founder of Davis + Harper, Nicole Hagedorn has over 20 years of experience leading brand strategy and creative direction across B2B, B2C, and DTC environments. Her approach is industry-agnostic, shaped by frameworks and principles that work across categories. Her experience spans hospitality, consumer, healthcare, SaaS, and multi-brand portfolios — from startups to large enterprises — demonstrating that her frameworks work across industries and business models.
Her strengths lie in:
Brand Strategy, connecting business objectives to purpose, positioning, and messaging frameworks that scale.
Strategic Creative Direction, translating positioning into identity, storytelling, and refined curation — ensuring brand expression serves the business.
Thought Partnership, guiding leaders and teams through pivotal brand decisions, bringing calm, structure, and momentum to complexity.
Nicole has created, launched, and scaled brands from startups to Fortune 500s, led rebrands and product launches, and built high-performing creative teams. Her work is defined by empathy, seasoned judgment, and a belief that brand is not cosmetic — it’s a growth engine.
Davis + Harper
Brand Strategy and Creative
Davis + Harper Brand Strategy & Creative is a DBA of Nicole Hagedorn LLC.
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